Scaling a healthy meal program with smarter digital channels.

Customer engagement
Connected marketing channels

About

Farm to Fit runs a healthy meal plan program delivering fresh, locally sourced meals to customers across the Portland area.

Services Delivered

  • 01 Google Analytics setup & configuration
  • 02 Organic SEO audit
  • 03 Digital strategy development
  • 04 Automated Drip email workflows
  • 05 Multi-channel advertising integration

What stood in the way

An outdated sales channel made it impossible to scale the order process. The platform prevented the business from properly accommodating dietary preferences and meal delivery options as demand grew.

The solution

Y-Verge retained the existing website while implementing a new customer-focused sales process. Email newsletter automation was integrated with advertising campaigns to create a cohesive, multi-platform purchasing experience.

Customer engagement
Connected marketing channels

The newly connected marketing channels created a consistent customer experience across touchpoints, improving engagement and enabling the business to scale its order process effectively.

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