About
Korkers Footwear specializes in heavy-duty footwear with 60 years of expertise in their proprietary OmniTrax interchangeable sole system. The company operates through direct-to-consumer e-commerce and retail channels.
Services Delivered
Implementation risk posed the primary concern due to cost control pressures and tight timelines. CEO Brian Chaney credits referrals from TREW Gear and Portland Product Werks for his confidence in selecting Y-Verge — emphasizing that validation from other like companies proved decisive.
Y-Verge implemented Shopify to create distinct segmentation between e-commerce and retail store data. Custom landing pages and automated email marketing gave each customer a personalized purchasing experience based on their interests, preferences, and needs through the entire buying process. Proprietary apps complemented Shopify functionality and Drip Email Marketing Automation unified previously fragmented channels.
Revenue increased dramatically from $12,000–$15,000 monthly to over $40,000 monthly. The investment achieved full cost recovery within six months.
Validation from other like companies proved decisive in choosing Y-Verge. They transformed our digital efforts from a fragmented bunch of apps and channels into an integrated system.
Work With Us
